Our goal is to provide the best user experience possible for as many people as possible, regardless of our differences.
To do that, we're shifting away from the one-size-fits-all approach that centers around the idea of “average users” and working to make sure our content is accessible to all users.
These accessibility guidelines help a diverse range of users by addressing barriers and providing a variety of ways for people to engage.
Emojipedia - how screen readers read emojis.
Images and Gifs
How to add alt text to images and gifs.
Stories & Reels - Captioning
Note: The Instagram captioning stickers are currently only available in English and English speaking countries.
Adding alt text to your photo posts. Instagram kind of hides that feature under a couple of screens, but here's how you do it.
If you're looking for some guidance on writing alt text for social media images, here are some developed some guidelines and tips that may be helpful.
If you want to schedule IG posts ahead of time with alt text on them and your IG is a business account, you can use Facebook's Creator Studio.
Captioning and Transcript
Provide your own captions or Vendor Caption Service
When possible also add a link to a transcript
To be compliant with ADA requirements all hashtags are camel cased. For example: #PhoenixProud.
University Relations has implemented several common hashtags to be used to identify certain kinds of social media content.
Used for general posts in all social media channels
Announcement about a new ranking, accreditation or academic/celebratory content:
University Department Hashtags: