Erica Molina Johnson joined Florida Polytechnic University as content coordinator in 2019 and was promoted to the position of assistant director of communications in 2022. She creates digital and print content for the University, including news stories, press releases, high-level University documents, and other high-level communications.
She also began a successful freelance writing career in 2011, providing marketing content and services for companies as diverse as home health and hospice, pest control, business software, and financial technology, as well as reporting and writing services for print news media.
Prior to joining Florida Poly, Johnson was marketing director at Doña Ana Community College in Las Cruces, New Mexico. There she built the college's social media presence from the ground up, led advertising efforts, and spearheaded a full redesign of the college's website.
She is an accomplished marketing content creator and led sales and marketing efforts for TAG Partners (previously TAG Home Care Marketing), a home health and hospice-focused marketing firm in the Nashville, Tennessee, area from 2012-2018. Johnson led a rebranding of the company and drafted the marketing content offered to health care clients. She also successfully managed top-tier accounts and drove sales for the company.
Johnson was born and raised in El Paso, Texas, where she had a successful journalism career as a newspaper reporter and editor at the El Paso Times from 1999-2012. Her coverage specialties included higher education, health, courts, and local government, though she also wrote about local police, neighborhood news, business, and features.
In her personal time, she enjoys spending time with her two young children and her two dogs, Toby and Phoebe.